VIP/Sponsor Coordinator Resume
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Resume:
Anefertiti A. Bowman
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S. Hyde Park Blvd Unit · Chicago, Illinois
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Progressive experience in marketing, brand promotions, strategic planning and event production nurtured by in depth and diverse internships and employment experiences. Innovative, dedicated and a creative thinker.
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Grambling State University – Grambling, LA December
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Bachelors of Science in Business Marketing
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VIP/Sponsor Coordinator August – April
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Common Ground Marketing/The Coca Cola Company – Chicago, IL
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- Project focus – Sprite Step Off Tour
- Served as primary contact for sponsors, agency partners and special invited guests
- Managed VIP and all credential inventories at each event
- Executed event logistics working with performing artists regarding safety, greenroom setup, sound check and performance time
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Brand Coordinator September ,
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Strategic Marketing- Chicago, IL
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- Project Focus- Hennessey Artistry Tour
- Obtained and managed fourteen models for this account in a high volume content environment
- Educated each model on specific product knowledge, as well as script memorization
- Executed a professional client /consumer relationship which led to an overall successful event
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Team Lead August - May
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Heineken USA - Chicago, IL
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- Trained account staff on Heineken brands to raise awareness and increase product distribution
- Executed sampling for key customer focus to nurture client/brand relationships
- Managed development and execution of the Heineken Red Star Soul Concert Tour
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Director of Marketing – Boutique Nightclub January – August
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Bortz Entertainment Group – Chicago, IL
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- Executed marketing initiatives including club promotions, website updates and event advertising
- Coordinated and executed all special events, celebrity appearances and VIP lists/invites resulting in a % increase in revenue
- Acted as liaison between nightclub General Manager and headquarters in all facets of operation
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| \\r\\n Created by ANEFERTITI BOWMAN \\r\\n |
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Student Ambassador – Career Services Department January –December
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Grambling State University - Grambling, LA
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- Organized insightful events to encourage students to understand the importance of career planning to prepare for life after college
- Arranged weekly resume review sessions
- Supported the Director of Career Services in the successful planning and execution of career fairs and workshops
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Cast Member/ Merchandising Intern August-December
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Walt Disney World – Orlando, FL
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- Delivered guest relations demonstrating problem solving and decision making skills in a high consumer focused, fast paced environment
- Assisted in the development of the “Year of a Million Dreams” marketing concept
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Promotion Integration Intern May – August
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The Hershey Company - Hershey, PA
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- Collaborated with marketing and advertising agencies to create brochures, sell sheets and sales decks for the sales team
- Developed an internal Completive Intelligence Database containing vital competitive information to stay abreast of competitor strategies
- Contributed to product development strategies
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Intern/Production Assistant September-December
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Daft Films/ Black Entertainment Television (BET) – Grambling, LA
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- Worked on the Season of the Tiger documentary following members of Grambling University’s marching band and football team during the - football season.
- Assisted the Production Coordinator with music and appearance releases, contract agreements and other production duties
- Participated in post production duties including editing and scene selection
- Coordinated tasks and duties for Production Assistants in other states
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Served as Director of Communication & Publicity for the American Marketing Association for Grambling State University and the Grambling Chapter of NAACP
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Thurgood Marshall and Urban League Scholarship Recipient
