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Chief Fundraising, communications, Marketing Officer and Consultant Resume


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Randi Goldstein


 


 


PROFESSIONAL HIGHLIGHTS


 


 


Washington DC


 


-Present


Executive Director


Prominent Family Foundation


Dedicated Policy for National Health Care and Health Care Technology


(Foundation divesting remaining assets).


 


Accomplishments



  • Implementing global health information sharing network:




           a.    Identify, cultivate, solicit and steward all individual, corporate, and foundation prospects and donors


         b.   Raised $ million dollars in financial support for initiative and related activities


         c.    Secured signature support from CDC, Gates Foundation, World Health Organization


        d.    Organize e-campaigns, special events, all fundraising activities


        e.    Hosting global health conferences in the United States, industrialized and developing  countries


        f.    Point person for all activities.



  • Developed relationships with/formed coalition of corporate and foundation executives, legislators, the administration, individual donors and experts, grassroots activists, community leaders, organizations with aligned missions

  • Conducted branding campaign

  • Increased membership by %



  • Prepare all organizational collateral

  • Serve as sole spokesperson and decision maker for metro Washington DC and Mid Atlantic region



  • Oversight of operational, personnel and management responsibilities of Washington, D.C. office.


 


-


Executive Vice President


Vice President of Development, Marketing and Public Relations


Last Acts Partnership


National organization with , individual members, local coalitions and , diverse national organizational members. Advocated for public policy, services to ensure quality end-of-life care, educated the public to the need for advance directives and long-term planning.


Organization closed and programs disbanded.


 


 


Accomplishments:



  • Developed five year strategic business plan for headquarters, local volunteer coalitions

  • Developed individual major donor program with enrollment of , contributors, increased potential individual donor pool by ,

  • Lead capital campaign to purchase building

  • Created Corporate and Foundation Advisory Council (K+ contributors)

    1. Secured corporate, foundation and government grants, underwriting

    2. Developed recognition events and activities for donors




  • Brought to fruition branding and multi-million dollar fundraising campaign conducted by the Entertainment Industry Foundation

  • Marketed organizational mission as a “woman’s issue,” conducted marketing segmentation:

    1. Garnered support from HBO

    2. Gained in-kind and financial contribution from Lifetime

    3. Featured in their series: “Strong Medicine

    4. Featured regularly in e-newsletter reaching , women per issue




  • Liaison to media and vice president of public relations:

  • Drafted all press releases, related materials, VNR and responded to high level contacts

    1. Personally profiled in the Wall Street Journalb.

    2. Secured participation in the American Bar Association’s end-of-life VNR, first time in organizational history




  • Created copy for e-based and print materials

  • Impleneted Web based fundraising, e-commerce and cause-related marketing programs



  • Increased ROI in direct mail program, responsible for acquisition, list swaps

  • Improved existing infrastructure resulting in % increase in productivity

  • Recruited members for pro bono Planned Giving Council, served as co-chair

  • Reversed membership attrition first time two decades

  • Increased revenue for sale of intellectual properties by %

  • Supervised policy and advocacy department

  • Co-Chaired coalition community-based, local and national women’s, aging, long-term care, governmental agencies

  • Worked with board of directors:

    1. Developed $ million endowment

    2. Leadership campaign


  • Served as chief operating officer, oversight programs, advocacy efforts, personnel, day-to-day operations



  • Created fundraising fiscal systems for headquarters and coalitions to improve accountability monitoring of expenses/revenues against annual budget, reporting requirements for grantors

  • Provided sales coaching to headquarters staff and community based affiliates

  • Instituted mechanisms for increased transparency, increased communication of allocation of donor support



  • Supervised volunteers:



  •  

    1. Scheduled assignments

    2. Staffed Volunteer Committee

    3. Planned and implemented annual Volunteer Recognition Luncheon



 


 


-


Senior Director of Development


American Kidney Fund


$ million non-profit national organization serving low-income kidney patients through provision of insurance premium payments, direct financial aid and professional development for health care professionals and paraprofessionals. Senior Level Positions eliminated


 


Accomplishments



  • Supervised headquarters staff, New York and Atlanta satellite offices



  • Developed individual major donor, corporate, and foundation programs

    1. Implemented systems for prospecting, cultivation, solicitation and stewardship




  • Secured corporate and foundation grants and sponsorship for special events, program underwriting



  • Created five year strategic business plans:

    1. Revenue goal $ million Year One, $ million in Year Two




  • Created press releases, pamphlets, annual report, newsletter articles for media and donors



  • Instituted usage of Moves Management at headquarters and satellite offices

  • Initiated car donation program, e-commerce and other on-line campaigns

  • Improved donor relations with - hours turn around for acknowledgment letters from once a month

  • Liaison to development committee, board of trustees:

    1. Established a $ million endowment fund

    2. Leadership campaign with minimum “give or get “requirement of $,

    3. Achieved % participation




  • Worked with program staff to secure funding and create outreach program to minority populations at greatest risk for End Stage Renal Disease through nontraditional venues:

    1. Secured funding and coalition leadership from CDC ($ million)

    2. Achieved participation of local community leaders, legislators, foundation presidents, lay leadership, volunteers and top management of pharmaceutical companies, corporations



 



Fundraising, Marketing and Communications Consultant


Contract Positions


(National Community Reinvestment Coalition; National Hispanic Communications Network; National Citizen’s Coalition for Nursing Home Reform; Self Reliance Foundation; Migration Policy Institute; National Ovarian Cancer Alliance; Microsoft Technology Accessibility Division; American Podiatric Medical Association; Mental Health Association of Montgomery County; Association of Interior Designers Foundation)


 


 


New York City


 



National Director of Development


United States Fund for UNICEF


Supervised members of development and direct marketing department.


 


Relocated to Washington, DC for husband’s employment.


Accomplishments



  • Responsible for strategic multi-year plans



  • Exceeded annual revenue budget goal of $ million

  • Cultivated, solicited, stewardship of high wealth individual donors: local, national and international corporations, foundations $ million +)

  • Established individual major gift program, headquarters and six affiliates

    1. Revenue Year I $ million




  • Raised funds from corporations, accompanying in-kind contributions for sponsorship, program underwriting, unrestricted support

  • Composed high donor ($, +) direct mail appeals

  • Increased income generated from planned giving program by %

  • Implemented donor recognition events

  • Assisted Kiwanis International (NGO) in developing $ Million international campaign:

    1. Marketed campaign to eliminate Iodine Deficiency Disorder (major cause of mental retardation in developing countries) to international membership

    2. Established partnership with Shriver Foundation




  • Liaison to development committee of board of directors:

    1. Increased endowment by %.




  • Supervised six affiliate offices, assisted with:


Board formation



  • Implementation of fundraising activities

    1. Effective management

    2. Staff and volunteer recruitment, retention, training

    3. Community relations

    4. Interim director L. A. office




  • Secured foundation and corporate sponsorship and individual support for th Anniversary Gala, net proceeds $ million +


 



Director of Development and Public Relations


Cobble Hill Nursing Home


Created, directed development and public relations department in one of New York City’s largest long-term and sub-acute care residential, non-profit health care facilities.


 


Accomplishments



  • Raised $ million for capital campaign from New York State Department of Health, local foundations, corporations and individuals:



  • Secured corporate and foundation sponsorship for two successful galas, large-scale senior citizen speak-out on health care

  • Produced all external communications and publications

  • Developed Honorary Committee of “Sports Legends Home Runs for Alzheimer’s:”

  • Secured print and television coverage, including segment on “/”

  • Representative to media, offices public officials, government agencies, testified at long-term care city-wide, congressional hearings, served on state health care reform committee

  • Established advisory council of key corporate leaders, obtained cash grants, sponsorships


 



Executive Director


New York City Alzheimer’s Resource Center


Appointed by Mayor Ed Koch to design and direct first municipally sponsored program in the nation for Alzheimer’s patients and families.


Developed comprehensive services including family counseling (individual and group), home care, legal and financial planning and referral to long-term care facilities. Provided technical assistance to HHS for program replication by Area Agencies on Aging.


 


Accomplishments



  • Increased initial budget of $, to $ million

  • Created proposals, secured funding from:

    1. Sandoz Pharmaceuticals Foundation

    2. The Brookdale Foundation

    3. Health & Human Services

    4. The Health Care Financing Administration

    5. Municipal government

    6. New York State Area Agency on Aging




  • Spokesperson for center and municipal administration in print, local and national televised interviews:

    1. Created PSAs

    2. Implemented subway and bus card public awareness campaign




  • Developed all communications materials and implemented public relations activities

  • Affected Medicaid coverage of in-home custodial care for mentally incapacitated patients and new title in Older American\'s Act

  • Supervised large staff and oversaw all fundraising, budgetary, personnel, operational and administrative components

  • Co-chaired volunteer advisory board of family members, corporate executives, medical experts, senior foundation staff and elected officials.


 


EDUCATION


 


Columbia University         Bachelor of Science


Social Work                     Program Planning


                                         Cum Laude


 


Columbia University         Masters of Science


School of Social Work     Social Work


                                        Program Planning


                                         Dean\'s Appointee


 


PUBLICATIONS


 


Goldstein, R. “Making Things Right for Morgan-A Mother\'s Personal Journey,” Good Housekeeping Magazine. June


 


Goldstein, R The Alzheimer\'s Legal Support Project: Legal and Financial Planning for Incapacity, U.S. Department of Health and Human Services: Washington, DC


 


Goldstein, R. (editor) Caring-A Family\'s Guide to Managing the Alzheimer\'s Patient at Home, Sandoz Pharmaceutical Group