Account Executive Resume
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April to November
Account Executive
Generated over $, of new business for Univision and TeleFutura television by using prospecting mediums such as cold calls, walk-ins, letter campaigns and networking groups.
·Consistently exceeded quarterly quotas for Univision and TeleFutura media in and through first quarter of .
·Earned special-sales bounty for closing new business accounts in December .
·Closed major automotive dealership accounts in .
·Top -Account Executive in billing for TeleFutura television in and .
·Closed first major account within days of employment start for World Cup media package.
The Bravo Group (Chicago, IL)
May to April
Assistant Account Executive
Assisted in strategic planning, media planning, campaign design, broadcast and print production and overall management of bilingual advertising, marketing and media programs for Kraft Foods.
·Managed all added-value opportunities, traffic instructions, media flowcharts and required creative materials for Kraft Foods brands associated with The Bravo Group.
·Develop and present competitive analysis, strategic-approach platforms and upcoming creative efforts’ presentations for Kraft Foods.
·Managed monthly budget recaps, accrual reports and all billing.
al Punto Advertising (Tustin, CA)
August to September
Assistant Account Executive - Promotions
Assisted in developing promotional themes that link ideas together under a unified message that supports the Brand positioning and allows for multiple extensions.
·Increased incremental sales for each active account over % for -.
·Assisted in closing over $MM in new business within the first months.
·Accountable for the development and implementation of all phases of marketing in the Promotions Department.
EDUCATION
Bachelors of Art (BA) in Communications, May
·California State University, Fullerton
·Emphasis in Advertising.
·Minor in Spanish.
·Self-funded % of education.
MISCELLANEOUS
·Proficient in written and spoken Spanish.
·Traveled to Argentina, Mexico, Uruguay and Spain to further study and practice Spanish, and understand Latin culture as it relates to consumer behavior.
·Knowledge of Matrix, Proposer, Dem, Donovan and EZPost.
·Knowledge of PC, Macintosh, Outlook Express, Lotus Notes, MS Word, MS Excel, MS PowerPoint, Windows, MS Word processing ( WPM).
·Played competitive basketball, golf and crew while attending college.
